So, ahead of the big day, Asda are rolling back the price of several showstopping centre piece desserts for guests to tuck into. (From Saturday 20th December) ...

Supermarket shares slipped yesterday after Asda fired the latest salvo in a price war by announcing cuts on nearly 1,000 products. Britain’s third-largest grocer has stepped up its fight to win ...

Asda has promised to keep slashing prices to widen the gap with rival supermarket chains, as Chairman Allan Leighton seeks to win back customers. Britain’s third-biggest grocer is now between 3% and 6 ...

MILLIONS of drivers bracing for Christmas getaway chaos have been handed a festive boost at the pumps just in time for the ...

DRIVERS have only a matter of hours to claim 3p off every litre of fuel through a major supermarket. The penny-saving deal ...

Asda has announced major changes customers will see on the shelves. The supermarket is slashing more than 4,000 product lines from its shelves in a bid to lure shoppers back with lower prices. The ...

EXCLUSIVE: Supermarket giant Asda still hasn't fixed a problem with its pricing in store despite issuing an apology.

The supermarket is removing product lines from its shelves as part of a simplification strategy after suffering a sales slump in the run-up to Christmas ...

Asda’s sales slump has deepened as the grocer faces a battle to win back shoppers in the crucial run-up to Christmas.

This time last year, analysts warned that Asda needed to “dig down into its soul” if it was to turn around its fortunes.

Petrol and diesel drivers filling up ahead of the Christmas getaway could save money by topping up at the UK’s cheapest supermarket fuel station. New analysis from RAC Fuel Watch reveals that Asda ...