Soon after Leo Fender put the first mass-produced solidbody electric guitar, the Esquire, into production in the Spring of 1950, he turned his attention to its low-end equivalent, the Precision Bass.
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“To lead Fender is the honour of a lifetime. This brand has been a part of my life since childhood”: Fender announces Edward “Bud” Cole as its new CEO
Fender has rung in the changes for the New Year, announcing that CEO Andy Mooney is to step down after a decade with the ...
“We want to be a part of the player’s journey,” Ethan Kaplan, the Chief Product Officer at Fender Musical Instruments, told me over the phone. On my laptop, I loaded Mod Shop, the online design tool ...
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