The colors, patterns and textures in your product packaging affect a consumer’s purchase decision. The human brain reacts ...

Packaging is far more than a means of protecting a product; it is a powerful tool that influences consumer perception, reinforces brand identity, and drives purchasing decisions. Effective packaging ...

Packaging often stands as the first physical point of contact between a brand and its audience. While often overlooked or treated as an afterthought, package design reflects a brand’s attention to ...

For decades, marketers of consumer goods designed highly adorned packages, deploying bold colors, snazzy text, cartoons, and illustrations to seize the attention of shoppers. Conventional wisdom held ...

For many applications, next generation IC packaging is the best path to achieve silicon scaling, functional density, and heterogeneous integration while reducing the overall package size.