Lego debuts Smart Brick and Smart Play system that reacts
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Consumer Electronics Show, the Lego Group gave us a potential answer. The company announced Lego Smart Play, which adds smart technology to your Lego builds, thanks to a new smart brick. It's not just a lone brick,
The humble Lego brick is having a dramatic technological makeover that could transform how kids – and a fair few adults – play with the iconic toy.
The Lego Ideas Minifigure Vending Machine is a fun, nostalgic, and interactive set that’s perfect for adult fans. Priced at $180 and packed with 1,343 pieces, this build is more than just a display item -- it’s a fully working vending machine that ...
Lego celebrated 15 years of Ninjago with three limited-edition models, and a fourth is up for preorder now.
The LEGO Group unveiled LEGO SMART Play, a new interactive platform set to transform the way children and families build and play with LEGO bricks. The innovation, showcased at CES 2026, combines advanced sensors,