An interview with Tom Donaldson, LEGO Group's SVP of Creative Play Lab, on how the company came up with its new SMART Brick.
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Why the Rumored LEGO Architecture Record‑Breaker Could Be the Most Ambitious Build of 2026
LEGO has plenty of great sets lined up for this year, but this one rumored Architecture set would be a must-buy for ...
Lego makes sets specifically for adults, because even with age, the act of creating with small pieces still delights. Shop ...
A day on from the official reveal of LEGO Smart Brick, the company has responded to concerns that its big announcement poses ...
Lego’s new smart brick brings builds to life, I've spoken to Tom Donaldson, SVP at Lego’s Creative Play Lab to find out how ...
Love it or hate it, Lego's Smart Brick has elicited strong reactions from its adult fanbase as they process the analog ...
After months of rumours and speculation, you can now finally get your hands on the official Pokémon x LEGO Sets. To mark 30 ...
Lego has unveiled new high-tech “smart bricks” it says will bring its classic toys to life with lights, sound and interactive ...
This comes amid tensions between Washington, Denmark and Greenland. Danish Prime Minister Mette Frederiksen has warned that ...
Starting with an initial shortlist of around 50 candidates across a diverse range of product categories, we eventually landed ...
There are plenty of Metroidvania Games We’d Love to See Adapted into LEGO Sets, with iconic characters, locations, and ...
A good friend of mine has been recommending I play Old School RuneScape for years, and during the holidays I decided to ...
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