A/B testing is the gold standard of experimentation. It is meant to help companies make faster, better, data-driven decisions. But too often, it does the opposite. The meeting starts with optimism: a ...

As we get into another winter holiday season, COVID is still part of our lives. And although it's hard to predict exactly what this year's cold, flu and coronavirus season will look like, experts want ...

President Donald Trump said this week that he wants the Defense Department to begin testing nuclear weapons "immediately," but experts say that's wishful thinking. The U.S. has only one location where ...

CFR scholars provide expert analysis and commentary on international issues. Erin D. Dumbacher is Stanton nuclear security senior fellow at the Council on Foreign Relations. President Donald Trump ...

GYEONGJU, South Korea — President Donald Trump said Wednesday he had instructed the Defense Department to “immediately” start testing nuclear weapons "on an equal basis" with other nations. “Because ...

Two years after revamping its developer programs and pricing, X is expanding the closed beta of a pay-per-use plan for its API to more developers. The social network is accepting applications from ...

The rise of the Marvel Cinematic Universe marked a huge step in superhero notoriety, turning comic book pages into blockbuster smash hits. While superhero stories have been around for decades, comic ...

Nostalgic fans of the interstate staple lamented the loss of its country kitsch, while some conservatives blamed “wokeness” for the sleek redesign. By Ali Watkins First it came for your grandma’s ...

Conor McGregor has officially returned to the UFC's drug testing pool. Joining the pool is step one for McGregor's potential comeback, possibly at next year's proposed White House card. Earlier this ...

If you’re like me and often read a message, tell yourself you’ll reply later, and then instantly forget about it, a new WhatsApp experiment might bring the solution. According to recent findings by ...