The Psychology Secrets Behind Guinness, Apple, and Pringles — And How They Can Work For Your Brand

Find out the behavioral science principles behind five billion-dollar brands, and how to apply them to market your business.
The New York Times

Arsenal’s ‘Make it happen’ scarves and what they say about Mikel Arteta and psychology

'Make it happen' has become Mikel Arteta's mantra at Arsenal Stuart MacFarlane/Arsenal FC via Getty Images It was slightly lost amid the welter of memorable moments in Arsenal’s 4-1 north London derby ...
Law

Beyond Meat Hit With $40M in Plant-Based Trademark Dispute

On Monday, the jury awarded a total of $38.9 million to the plaintiff, including $23.5 million to Vegadelphia for actual damages under the Lanham Act, and $15.4 million in disgorged profits as a rough ...
Santa Rosa Press Democrat

Disneyland MAGA Invasion aims to ‘Make Disney Great Again’

Trump supporters wearing MAGA hats and Make Disney Great Again T-shirts are planning an “invasion” of Disneyland in support of what the organizers call a “return to American roots and classic values.” ...
Orange County Register

Disneyland MAGA Invasion wants to ‘Make Disney Great Again’

Trump supporters wearing MAGA hats and Make Disney Great Again t-shirts are planning an “invasion” of Disneyland to make their voices heard in support of a “return to American roots and classic values ...
Concord Monitor

Letter: Yes, let’s Make America Great Again

This is what I think about when I hear the slogan Make America Great Again. The year is 1973. Richard Nixon is President. I am starting my first year of law school in Boston. I have no money. I earn ...
San Antonio Express-News

$10M+ federal case against San Antonio’s Jeff Davis over slogans comes to an end

A federal trademark infringement case seeking more than $10 million in damages against San Antonio personal-injury lawyer Jeff Davis has ended. Las Vegas lawyer Glen Lerner — who sued Davis over the ...
Decider

'Slow Horses' Star Nick Mohammed On Season 5 And His Character's "Make London Londerful Again" Slogan: "I Cringed A Lot Every Time I Said It"

Nick Mohammed, best known for his role as Nathan Shelley in Apple TV+‘s Emmy-winning comedy, Ted Lasso, is trading motivational locker room speeches for political campaign speeches in Slow Horses ...
Yahoo! Sports

"My family slogan was make them remember your name" - Shaquille O'Neal on why having three jerseys retired solidifies his legacy

Shaquille O'Neal's success is often associated with his time on the Los Angeles Lakers when he was at the peak of his career and catapulted a three-peat run together with Kobe Bryant. O'Neal didn't ...
New York Post

Florida radio station’s ratings skyrocket after branding itself as ‘Trump Country’

A Florida radio station has found success after rebranding as “Trump Country” 93.7 FM and embracing MAGA with President Donald Trump as the face and voice of the operation. WHEL radio, a country ...
Forbes

Social Media Comments About Nike’s New Slogan Are Starting To Pour In

Nike is asking Gen-Z a whole new question about sports, one that is just begging to be answered. Just recently, the iconic shoe brand revealed a new slogan: “Why Do It?” augments but doesn’t replace ...